Our story

SocializeLA was built from Margaret Hernandez’s explorer spirit and contagious enthusiasm — and shaped by the people who joined the journey along the way. What started as one person asking better questions grew into a collaborative, vision-driven entity grounded in curiosity, clarity, and care.

At our core, we believe marketing should support the work, not overwhelm it. We take the time to understand where our clients want to go, where they are right now, and what’s realistically possible. From there, we help turn big ideas into intentional, actionable plans that teams can actually move forward with.

We’re deeply grateful for our team members and the SocializeLA Collaborative — a trusted network of partners, creatives, strategists, and specialists who bring depth and perspective when it’s needed most. We’re equally thankful for our clients and the opportunities they invite us into. Every project, conversation, and challenge has helped shape our approach.

Over the years, we’ve helped organizations grow, evolve, and build stronger connections with their audiences — not through noise or quick fixes, but through grounded strategy, thoughtful activation, and steady guidance. SocializeLA isn’t just a company. It’s a shared journey — built with heart, fueled by collaboration, and guided by curiosity about what’s next.